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wit research was founded in 2018 to provide the same high-quality usability and market research consulting that you can expect from a top-tier company in a more accessible and affordable way.

At wit research there is joy in finding the right approach and path to best understand your needs and then to properly collect and communicate your customers' needs back to the internal team.


wit research specializes in being thorough, thoughtful, and clearly communicating findings and insights from research studies.

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My name is Jill Bruins

I've been working as a freelance UX researcher and survey specialist since 2013 when I realized the true quality of life benefit that comes with consulting. I still enjoy working with teams on bigger Fortune 500 projects, but I also enjoy helping smaller companies and organizations reach their customers or members and giving those customers a chance for their voices to be heard by the organizations.

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